Social Media Content Creator

Do you love creating compelling content and bringing brands to life through social media? If so, you might be the perfect fit for our Content Creator role! You will be responsible for developing engaging text, video, and graphic content, maintaining our brand identity, and growing our online presence. Your work will directly contribute to shaping our marketing strategy and engaging our audience. We are looking for a creative thinker with a passion for storytelling, content marketing, and digital trends. You should be able to express Lybra’s vision in an authentic and compelling way across multiple platforms.

  • Full-time Position
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About Lybra

Lybra Training, Coaching & Consulting N.V. was established on January 26, 2011, in Paramaribo, Suriname. We provide services in training, coaching, and consulting for small and large businesses and organizations in both the public and private sectors. Lybra specializes in helping individuals and teams enhance their intellectual, emotional, and physical balance while supporting organizations in digital and people transformations.

Requirements

  • Strong ability to manage personal productivity and meet deadlines.
  • Team player with excellent organizational skills.
  • Exceptional oral and written communication skills in English and Dutch.
  • Proven experience in content creation for social media platforms such as Facebook, LinkedIn, Instagram, Twitter, and TikTok.
  • Ability to write compelling captions and headlines aligned with the brand’s voice and messaging.
  • Familiarity with social media analytics tools and ability to measure content performance.
  • Strong organization skills to manage content calendars, schedules, and campaigns.
  • Experience in basic graphic design and video editing (Canva, Adobe Creative Suite, or similar tools).
  • Understanding of SEO principles for social media and website content is a plus.
  • Familiarity with social media advertising and paid promotions is an advantage.

Marketing Tools Proficiency

Candidate should have experience with or be comfortable using:

  • Content Creation & Design: Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), CapCut, or similar tools.
  • Social Media Management: Meta Business Suite, Hootsuite, Buffer, or Later.
  • Video Editing: Adobe Premiere Pro, CapCut, iMovie
  • Analytics & Reporting: Meta Insights, Google Analytics, LinkedIn Analytics, TikTok Analytics.

Responsibilities

  • Content Creation: Develop engaging and brand-aligned social media content, including text, images, videos, and infographics.
  • Scheduling & Publishing: Plan, schedule, and post content across different platforms while maintaining consistency.
  • Community Engagement: Monitor and engage with comments, messages, and mentions in a timely and professional manner.
  • Analytics & Reporting: Track and analyze performance using social media analytics tools and recommend improvements.
  • Campaign Support: Assist in the development and execution of social media marketing campaigns.
  • Content Calendar Management: Maintain an organized content calendar to ensure alignment with marketing goals.
  • Trend Research: Stay updated on industry trends and changes in social media algorithms to optimize content strategy.
  • Visual Content Creation: Design and edit high-quality visual assets for social media and marketing campaigns.

Good to know

  • Work Hours: Monday to Fridays, 08:00 – 16:00 | Some Saturdays – 8:00 – 14:00
  • Opportunities for professional growth and training
  • Work experience is a plus

Send your CV and portfolio to info@lybragroup.com with the subject line: Content Creator Application – [Your Name].

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